In the first chapter of introducing our very unhinged and opportunistic “relaxation guru” for Canada Dry, we discover a wandering soul that loves the drink enough to share it with everyone in his yoga-obsessed city. In this chapter, our friend is taking his ginger-evangelizing to the digital realm to introduce Canada Dry’s new flavor profile: Ginger Ale and Lemonade.
From DIY painting videos to late night clips, gardening hacks, and more, this ginger and lemon loving eccentric is taking over your pre-roll feed to remind you to relax with new Canada Dry Ginger Ale and Lemonade.
“PAINT SWATCHES” PRE-ROLL
“NEXT GUEST” PRE-ROLL
“HUGE FAN” PRE-ROLL
“GARDENING DIY” PRE-ROLL
“FIRM CAN” PRE-ROLL
BEHIND THE SCENES
Creatives: Andrew Forrest / Sam Platt Senior Team: Curtis Petraglia / Andrew Kong CD: Doris Chung CCO: Pete Favat Agency: Deutsch LA Director: Jody Hill Production: Caviar