Taylor Guitars


 

 

Taylor Guitars (Spec)

Before the age of music streaming, guitars were prevalent. People now choose smartphones over instruments, and playlists over song writing. This campaign points earbud-goers back to the roots of music, reminding them where music came from while simultaneously aiming to inspire them to create music of their own.

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Copywriting
Sam Platt

Art Direction
Kelsey Martinez

Photography
Mike Henderson